The Creative leadership team draws together professional know-how and experience from across Auto Enrolment, Employee Benefits, Wealth Management and Workplace Pensions.

Meet our Chief Executive, Directors and the Creative Pension Trust Board of Trustees below:

Director | Creative

Andy McCarthy DipPFS

Andy provides employee benefits consultancy and workplace pension services to employers of all sizes, helping them to shape more cost-efficient and engaging employee benefits strategies.

He has over 30 years of experience in the workplace pension sector and considerable experience in advising across all forms of employee benefits and workplace pension exercises.

Andy is a founding Director of Creative, having previously worked as a Regional Director in the employee benefits consulting sector.

Craig Harrison, Managing Director of Wealth Management at Creative
Managing Director | Wealth Management

Craig Harrison FPFS IMC

Craig is a Chartered Financial Planner and leader of our Chartered Financial Planning and Wealth Management team.

He has over 15 years of experience in wealth management, advising clients on their personal financial planning, and accountancy.

Craig is amongst the highest qualified advisers in the country, holding the title of Chartered Financial Planner in addition to the Investment Management Certificate (IMC). He has won several industry awards, including the prestigious FT Adviser ‘Overall IFA of the year’ award in 2011 and 2012.

Dan Bridger, Director at Creative
Director | Creative

Dan Bridger DipPFS IMC

Dan provides employee benefits consultancy and workplace pension services to employers of all sizes, helping them to shape more cost-efficient and engaging employee benefits strategies.

He has a considerable 25 years of experience in pension and investment advice and has specialised in workplace pension schemes, such as our Creative Pension Trust, for over 18 years.

Dan has worked at Creative since 2008, helping employers to bring their employee benefits together into efficient, connected and engaging programmes that return value for money.

David White, Managing Director at Creative
Managing Director | Auto Enrolment

David White

David has over 40 years of experience in the financial services industry. He joined Creative in 2013 to oversee our Auto Enrolment solutions.

He has spent many years as a business leader in the pension sector, started his career with Scottish Life and later becoming Pensions Director at Prudential, where he was responsible for launching major innovations into the UK pensions market. As Chief Executive of The Children’s Mutual, David achieved unparalleled profitable growth of the Society, adding 1 million new customers in five years. He was also one of the chief architects of the Child Trust Fund.

David is a leading policy expert and sits on the Board of TISA (Tax Incentivised Savings Association), is a member of the Policy Advisory Council at the leading think-tank IPPR (Institute of Public Policy Research). He is also Chair of Offspring, a Fintech start-up focused on encouraging families to save for their children’s futures.

Neil Gough, Operations Director at Creative
Operations Director | Creative

Neil Gough DipPFS

Neil carries a considerable 20 years of experience in the workplace pension sector with a background in pension administration and ensuring customer success.

He is responsible for the back office operational functions at Creative, including our Auto Enrolment and Employee Benefits administration and support teams, our Helpdesk, business systems and office services.

Neil works closely with team leaders across the organisation to ensure they deliver the highest standard of accountability and service to our customers.

Paul Doble, Group Sales Director at Creative
Group Sales Director | Creative

Paul Doble DipPFS

Paul has some 30 years of experience in the employee benefits consulting sector, advising employers on ways to overcome their challenges and bringing together their employee benefits into compelling and cost-efficient programmes.

He has many years of experience in developing, installing and advising on workplace pension schemes, including Creative Pension Trust, employee benefits and supporting management process for requirements such as auto enrolment.

Paul is a founding Director of Creative and oversees our highly-experienced sales team and their role in ensuring our customers’ success.

Steve Johnstone, Client Development Director at Creative
Sales Director | Creative

Steve Johnstone DipPFS

Steve has spent over 20 years in the employee benefits sector, advising clients on their employee benefits programmes and workplace pension schemes.

He is responsible for client relationship management and development, ensuring our customers’ success. He has a breadth and depth of knowledge in corporate consulting and prides himself in his team’s ability to communicate complicated financial matters in ways that employers and employees understand and appreciate.

Steve oversees our customer relationship management team, who provide employee benefits management and ongoing consultancy and services to employers and their workforces.

Charles Goddard, Trustee Representative of PAN Trustees UK LLP, trustee at Creative Pension Trust
Trustee (PAN Governance) | Creative Pension Trust

Charles Goddard

Charles is a trustee of Creative Pension Trust, our leading Workplace Pension Scheme master trust.

He has worked in the pension sector Industry for over 43 years, is a partner of PAN Governance LLP and a Director of PAN Trustees Limited.

Charles has extensive involvement in the pension sector’s activities, has been a member TPAS, a Member of IPTG, a member of the Pension Fund construction committee and was a major contributor to the Pension Regulator’s E-Learning Committee.

Robert Branagh, Independent Trustee at Creative Pension Trust
Trustee (Independent) | Creative Pension Trust

Robert Branagh

Robert is a trustee of Creative Pension Trust, our leading Workplace Pension Scheme.

He is the immediate Past President of the Pensions Management Institute, Chairman of the Armed Forces Pension Scheme, and Managing Director of the London Pension Fund Authority. He also has a small portfolio of Trustee and non-executive roles with organisations including Trafalgar House and Moorlands Human Capital, he is also a Governor of the Pensions Policy Institute.

Robert has a wealth of experience across the pension industry over the last 30 years. He has worked in both the private and public sector, for insurance, trustee, and private equity owned companies, charities and a professional services firm.

Roger Mattingly, Chair of Trustees and Individual Trustee at Creative Pension Trust
Trustee & Chair of the Trustees | Creative Pension Trust

Roger Mattingly

Roger is a trustee of Creative Pension Trust, our leading Workplace Pension Scheme.

He is a past President of the Society of Pension Professionals and has been a member of various industry groups including the Pensions Regulator’s Stakeholder Advisory Panel, the PLSA’s DB and DC Multi Employer committees. He has also been a member of several DWP Policy Engagement groups.

Roger is a Fellow of the Institute of Directors and chairs numerous trustee boards and governance committees. He has spent almost 40 years in the pension sector, having previously being on the main boards of HSBC Actuaries and Consultants Limited and JLT Benefit Solutions Limited.

Trustee Executive of BESTrustees Limited

Rachel Brougham

Rachel is a Trustee Executive of BESTrustees Limited and is a fully accredited professional pensions trustee. Rachel’s move into professional trusteeship followed a long and successful career as an actuary and pensions consultant with one of the large employee benefit consultancies.

She works on a range of trustee boards of both defined benefit and defined contribution pension schemes and spent a number of years on the boards of two large providers’ master trusts.

Sally Webber, CEO at Creative
Chief Executive Officer | Creative

Sally Webber ACA

Sally is CEO of Creative and heads up our leadership team who, in turn, oversee our Auto Enrolment, Employee Benefits, Wealth Management and Workplace Pension teams, including Creative Pension Trust.

She is a highly-experienced Chartered Accountant and holds overall responsibility for the strategic development of Creative and for the delivery of the company’s plans in all aspects.

She co-founded Creative in 2007 and leads the way in ensuring our team lives its values of customer care excellence and accountability.



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